The most popular
Brands 2024
You have chosen
methodology
You have chosen
More than 13,000 participants cast their votes in the YoungBrandAwards 2024.
Since 2011, we have been using independent voting to determine the most popular brands, the employers with the best benefits and the most attractive financial and insurance providers.
The “favorite brands” are offered for voting in over 20 categories.
With your votes we have determined the following rankings in 2024.
methodology
Representative, randomized online voting
Period: May 15 to October 15, 2024
Total participants: 13,540
Participants per category: min. 1,000
The brand with the most votes in the category wins.
Therefore, there can only be one winner per category.
Institute: Youngcom GmbH, Gütersloh
bank
- 1st Savings Bank
- 2. Volks- und Raiffeisenbank
- 3. ING
- 4. DKB
- 5. Commerzbank
- 6. Sparda Bank
- 7. Postbank
- 8. Deutsche Bank
digital camera
- 1. CANON
- 2. Nikon
- 3. SONY
- 4. Panasonic
- 6. OLYMPUS
- 7. Fujifilm
health insurance
Neo Bank
- 1. N26
- 2. Revolut
- 3. vivid
- 4. bunq
- 5. monese
online fashion shop
- 1. Zalando
- 2. OTTO
- 3. About You
- 4th place
- 5. H&M
- 6. adidas
candy
- 1. HARIBO
- 2. Katjes
- 3. hitschler
- 4. Werther's Echte
- 5. take 2
- 6. Ahoj Brause
- 7. tictac
comparison portal finance
- 1. Check 24
- 2. Verivox
- 3. Finanztip
- 4. Vergleich.de
- 5. Financial flow
- 6. biallo
hardware store
Discounters
- 1. ALDI
- 2. LIDL
- 3. NETTO
- 4. PENNY
motorcycle
- 1. BMW Motorrad
- 2. Yamaha
- 3. Ducati
- 4. Honda
- 5. KTM
- 6. Suzuki
- 7. Harley Davidson
- 8th Triumph
online shoe store
- DEICHMANN
- Runners Point
- salamander
- Shoe Center
- Tamaris
- Zalando
hair care
- 1. Balea
- 2. head & shoulders
- 3. Pantene
- 4. Schauma
- 5th Guhl
- 6. Nivea
chocolate bar
- 1. Kinder bars
- 2. Duplo
- 3. Snickers
- 4. Knoppers
- 5. Pick Up
- 6th Mars
building society
- 1st LBS
- 2. Schwäbisch Hall
- 3. Wüstenrot
- 4. Debeka
- 5. BHW Bausparkasse
- 6. Signal Iduna
electric car manufacturers
- 1. Tesla
- 2. VW
- 3. BMW
- 4. Mercedes
- 5. BYD
- 6. Hyundai
- 7. Volvo
Supermarket
- 1. EDEKA
- 2. REWE
- 3. ALDI
- 4. LIDL
- 5. Kaufland
- 6. NETTO
- 7. PENNY
Most Sustainable Bank
- 1st Environmental Bank
- 2. GLS Bank
- 3. Ethikbank
- 4. Tomorrow
- 5th Tridos
pre-paid providers
- 1. Aldi Talk
- 2. Congstar
- 3. 1&1
- 4. Lidl Connect
- 5. Blue
- 6. SIM 24
English 
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