Aim of the survey: To identify the basic interest in a new product a) Query the specific product features and USPs and b) Assessment of the basic interest in the product.
Survey period: May 1st until October 1st, 2023
Interviewed age group: 16 years and older
Participating products & services: 35
Winner: 11
Award: Winner
Persons surveyed: at least n=300 peoplen
Score based on Product interest: Question 1: Which (individual) features and advantages of product X do you like? (Multiple choice with skip answer) Question 2: How interesting do you find product X? (0 to 5 stars/points)
Minimum score winner (= evaluation score): 3,0 of 5.0 stars/points
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